Taikoo Place Brand Experience Centre

Hong Kong

The showsuite had to distil the essence of Swire Properties in transforming urban landscapes and working lives for the well-being of tenants and their employees at Taikoo Place.

Project Details

“Swire properties has been at the forefront of transforming Hong Kong’s urban landscape for 40 years, creating lasting benefits for all its stakeholders and enhancing communities in Hong Kong and beyond…” Martin Cubbon

Our challenge was to create an experiential manifestation of this Power of Transformation. We did this by choreographing social spaces, augmented reality and an immersively dynamic audiovisual experience to reveal the direct relationship between the specific offers of Taikoo Place and their catalytic impact on the well-being of people living and working there. We provided demonstrable examples of exterior urban transformation illuminating inner lives.